We worked with West Virginia United in 2021 to create a new primary crest for the club to use across all materials. The club wanted to focus on the blue ridge mountains as a focal point for the crest whilst also using the WV initials of the state. The design we created manages to encompass the mountains, the W and V in a cohesive symbol.

The colors of the crest are inspired by the beautiful landscape of West Virginia. A state that's renowned for it's luscious trees, bright blue skies and deep blue rivers and lakes.